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javascripthtmlgoogle-tag-manager

Custom Google Tag Manager gtm.elementClasses

I have been requested by a client to push data into gtm.elementClasses using the dataLayer.push() function. More specifically, 99% of all links on our webpage don't have classes, as they are inside of div elements with button classes and therefore elementClasses is empty.

I have found few articles talking about the stuff I think I need, but I seem to have hit a hard wall.

I would say that I could possibly use this for my needs, but the question I have is, how would I do so. Should it trigger on <a> tag click and then fill the dataLayer with appropriate data? If it is the case, how?

Until now we used just the easiest setup described here.

Thanks a lot for any kind of answer.

Solution

  • The answer was quite simple - make a specific trigger in GTM and filter it there, not create custom JS functions.