Search code examples
pythongoogle-analyticsgoogle-analytics-apigoogle-api-python-client

Reporting API v4 Google analytics engagemntRate

I succeed to get data with this collector: https://developers.google.com/analytics/devguides/reporting/core/v4/quickstart/service-py

From what I know, bounceRate was used only on UA ​​and it is replaced by EngagementRate on GA4. Yet ga:bounceRate works as a metric while ga:engagementRate does not. Why?

Solution

  • The google analytics reporting api which you are currently using is designed to work only with Universals analytics.

    As noted in the overview page

    enter image description here

    ga:bounceRate works because its is universal analytics ga:engagementRate does not because it is not a Universal analytics metric.

    If you are trying to extract data from a GA4 google analytics account then switch to the Google analytics data api