I'm still learning GTM, so please forgive me if this is a basic question. I've been researching but can't find anyone with a similar issue.
What I want is simple: to set up GTM to track page views in UA. (Easy enough.) But I looked at the setup of my predecessor, and he had the UA tag set up like this:
Tag Type: Google Analytics (UA) Track Type: Page View (GA ID)
Triggering: All Clicks (All Elements) OR All Pages (Page View)
I'm trying to understand why they set it up with the All Clicks trigger. What I fear is that this is recording a page view every time a click is recorded, but I can't imagine my predecessor would have created a strange setup like that. I'd just as soon eliminate the All Clicks trigger, but I don't want to harm any of our future data without fully understanding. Bottom line question: is there any good reason for this tag to be set up this way, or is it wrongly inflating my numbers? Thanks in advance for any help.
It's kind of weird.
If the tag is for tracking pageView. The trigger should only be all page.
Still there might be 1% that your predecessor really knows what he or she is doing.
Maybe you can share the website and we can check if it is abnormal or not.
Update about the click trigger
The website is firing "Pageview" when click the link.
You can change the GA tag from pageview to event and set up like this
Category : click
Action : link_click
Label : {{the click Url}}
Then you can see which user is doing pageview and who clicks the link.