My app got rejected multiple times from google play with reason:
Depends on menu Your app depends on having a “Start,” “Select,” or “Menu” button to reach the menu. Android TV controllers do not support a “Select,” “Start,” or “Menu” button. Please refer to our Gamepad Button Presses documentation for details: http://developer.android.com/training/game-controllers/controller-input.html#buttonProcess
My application was tested both on multiple tv controllers and gamepads and it is working fine. All appeal tickets are being ignored for several weeks.
After contacting google they told me you can reply to the email they sent you about the appeal and ask for more info and screenshots. After I replied to that email I got the answer in 1 hour with a screenshot. In my case problem were store listing images, there were some buttons that were not supported by android tv (red, green, blue, yellow buttons). I used the same pictures as for Samsung and Lg and totally forgot to remove these buttons from images. I have removed those buttons from images and submitted the app again. After an hour my app was approved for android tv.
I found out you can contact google at this link just scroll at the bottom where it says contact us and you can just start live chat with them it's that easy lol.