How to Enable Google Analytics Enhanced eCommerce using GTM

Question

I had already tried to implement the configuration needed by following this video : https://www.youtube.com/watch?v=IjyX6g2sZpk&ab_channel=TheSearchAgency

here is my datalayer :

<script>
        var dataLayer  = window.dataLayer || [];
        dataLayer.push({
            "event": "transaction",
            "ecommerce": {
                "purchase": {
                "actionField": {
                    "id": "14c26747-503e-498c-a9b4-604fe1a479d1",
                    "affiliation": "Online Store",
                    "revenue": 41,
                    "tax": 5,
                    "shipping": 5
                },
                "products": [{
                    "id": "7w9e0",
                    "name": "Masons T-Shirt",
                    "price": "31.00",
                    "brand": "Masons",
                    "category": "T-Shirts",
                    "variant": "red",
                    "dimension1": "M",
                    "position": 0,
                    "quantity": 1
                }]
                }
            }
        });
    </script>

Until now i was able to receive the same datalayer in my google tag manager : Datalayer received in GTM Preview

and here is the config of my tag : GTM CONFIG

My problem is that i can't see any data in the google analytics ecommerce overview, even if i waited more than 48 hours.

Answer 1

1. Check the network requests, see if you're sending your EEC data to the ?collect endpoint.
2. Check your debugging preview, see if the EEC event has fired exactly on the event you expect it to (transaction)
3. Check your property/measurement id. Make sure it's the same in GA and in GTM. And in the Network tab.
4. Confirm that you're using GA UA events everywhere.