I took a look at Bluesnap's Auth Capture API - https://developers.bluesnap.com/v8976-XML/docs/auth-capture specifically the "card-holder-info" element.
What minimum fields needs to be passed to maximize payment conversions? I want to map these fields to my checkout UI page where I would like to have my customers enter minimum number of fields to strike a balance between being frictionless vs maximize conversions.
Thanks.
The minimal details of the card holder are first name, last name and zip code. That's all the information BlueSnap requires to process the purchase.
The process is already pretty streamlined. From the optional fields you may add, adding country and state might have some effect as some processors use this information to validate the shopper.