My organization sends out various emails to users and we want to track " How many users clicked on the links in that particular email sent out by our team?". How do we track this in Adobe Analytics & Reporting? Right now I am only able to see, how many people clicked on the links in all the emails combined but I am not able to differentiate among various emails sent by our team
-Arjun Patil
Append a query parameter to your Email landing page URL, which user will click on. For example: www.mysite.com/landingpage?cmp=my_email_campaign_name
Then set up Adobe Analytics tracking code to capture this code and pass it to s.campaign variable or any other eVar used for campaign tracking.
s.campaign=s.Util.getQueryParam("cmp")