I'm building an app that is playing different streaming videos. The file that I'm playing in my AVPlayer object is an MP4 file.
Reading through the App Store Review Guidelines I just noticed that the rule 2.5.7 says:
Video streaming content over a cellular network longer than 10 minutes must use HTTP Live Streaming and include a baseline 192 kbps HTTP Live stream.
What does this mean exactly? Can I stream an MP4 video which is longer than 10 minutes?
If your MP4 video is less than 10 minutes then presumably you can just put it on a server somewhere and have the player download the file (progressive download) - you don't need to use a streaming protocol like HLS. However, if your video is more than 10 minutes then you must use HLS. This means segmenting your video into chunks and creating a playlist for them. You can do this with Apple's streaming tools - such as mediafilesegmenter - or you can use ffmpeg to segment your videos.
That guideline is for cellular networks only, so it doesn't apply if the user is connected via wifi. Take a look at Apple's recommendations for encoding your video(s) for HLS.