Search code examples
wordpressgoogle-analyticsanalytics

What is the difference between Analytics of Landing Pages and All Pages in Google Analytics

I am posting two screen shots of my Google Analytics in which Avg. Session Duration is different. Why is that ??

One screenshot is from Landing Page and other is from All Pages tab. I am using a WordPress plugin which shows page by page stats https://wordpress.org/plugins/wp-analytify/ and It is showing that page stats from Landing page.

enter image description here

Landing Page

Solution

  • You're comparing two ways of looking at pages:

    • the first one (pages) describes how many pages were seen overall. In your case, 69 pageviews for that page and 61 entrances (notice that last number?)
    • the second one (landing pages) deceptively reports sessions starting on that given page. Because they're session-based, they take bounce rate into account. Remember that high bounce rate = low average session time. So those 61 sessions that started on that given page resulted in 90+% bounce rate.

    Try applying a segment to exclude bounce sessions and you should see your average session time get much closer to the 2 minutes listed in the pages report