Vim won't convert fileformat if it sees inconsistent line endings. How can I find those ?
Zero-width look-behind assertion
"How do I search for “\n” without a preceding “\r” in vim ?"
/\r\@<!\n
How do you search and replace these occurances with "\r\n"?
:%s/\r\@<!\n/\r\n/gc
Get rid of the final "c" if you want to accept every match without confirmation.
Edit: However, if you want an answer that you can remember how to do without having used look ahead/behind assertions a billion times, see Jackson Miller's answer. Sometimes it is better to simplify your problem and use tools that don't require you to read the manual constantly :)