I've been leading rather large project that strives to "Mavenize" various testing apps produced by the engineering tools group over past 5+ years to test and optimize our home-built database. So far our group managed to successfully retrofit (beside obvious Java) few Coldfusion-based apps, PHP app, large .NET app with about 30 modules and currently working on roughly 40 C/C++ apps. Actually, once you abstract yourself from Java-centric nature of Maven and throw in few useful plugins such as antrun, exec, assembler and resource you can pretty much figure out way of "Mavenizing" just about anything.
So my question is - are there people who had this sort of experience - using Maven to manage non-Java projects? What was it? What language/technology? What did you end up using? How? Were you successful? And if not - what did you end up using as alternative?
We're using Maven to build a Flex application, and it's working quite nicely :).