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facebookapifacebook-graph-apifacebook-c#-sdkads

Facebook Ads API Stats and "unique_impressions"

When querying the stats for a campaign a value of "unique_impressions" is returned, is this equivalent to "Reach" as displayed in the Ad Manager on Facebook?

Thanks, Eric

Solution

  • The answer to this is: Yes. This was something that was answered in the PMD group on Facebook.